A study conducted by 6t-bureau de recherche for Cityscoot
In recent years, the ways people get around in large cities such as Paris have rapidly and significantly diversified. These changes have largely been driven by the emergence of new, shared and “free-floating” (dockless) mobility schemes.
The lightness, small size and high speed of motor scooters make them particularly suited to urban spaces. It thus comes as no surprise that this mode embraced the aforementioned trend : in 2016, Cityscoot launched a shared, free-floating electric motor scooter service in the French capital.
This deployment had led 6t-bureau de recherche to conduct a survey among early adopters of Cityscoot in 2017.
Since its launching three years ago, the Cityscoot service has transformed in many ways. In Paris, in April 2019, 3900 scooters were available to 124,000 subscribers, as compared to 1600 scooters for 60,000 subscribers in 2017. While the the service coverage area extended to the inner suburbs of the capital, Cityscoot also started operating in Nice, Milan and Rome.
Besides the development of the service itself, numerous contextual changes have significantly affected the mobility sector in Paris between 2017 and 2019; including the disappearance of the major one-way carsharing scheme Autolib’, the boom and bust of dockless bikes, the availability problems encountered by the city’s bikesharing program Vélib’, and to the rapid, large-scale development of free- floating e-scooters (FFS) services.
Issues at stake
These broad contextual changes raise several new stakes for Cityscoot, in particular regarding its positioning in an increasingly crowded, competitive urban mobility field. The present study, based on a user survey conducted by 6t-bureau de recherche in April 2019, aims at:
1) providing a fuller, more detailed understanding of:
- the profile of Cityscoot users;
- the trips taken with Cityscoot;
- what makes people use, and what prevents them from using this transport mode over others;
- the impacts of Cityscoot on personal vehicle equipment and modal practices;
2) comparing the profile and practices of all Cityscoot customers in relation to 2017 ;
3) analysing changes in the individual practices of users over time, since 2017.
A quantitative study…
- This study is based on a quantitative survey of Cityscoot users in Paris and the inner suburbs of Paris (Boulogne-Billancourt, Neuilly-sur-Seine, Issy-les-Moulineaux, Levallois-Perret), diffused by Cityscoot among its customers in the area.
- The survey consisted in online questionnaire, sent out in three stages : on Thursday 18th, Friday 19th and Monday 22nd April 2019.
… composed of cross-sectional survey
- Sample size was 5,870 users, i.e. 5,870 respondents who made at least one trip with Cityscoot in the last 12 months.
- The cross-sectional or «photographic» survey was used to precisely analyse Cityscoot users and uses in 2019. It also allowed to carry out a comparison with the results of the 2017 survey, to understand the changes affecting all customers.
…and a longitudinal survey
- 914 respondents had already responded to the survey in 2017.
- The longitudinal survey tracks the changes over time in the individual practices of users who had already responded in 2017.
To dowload the full report (in French) along with an executive summary (in English) :
Photo credit : Cityscoot / Stéphane Félicité